Short notes on the colour blue

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I had no idea that in lots of films they will deliberately dress a weak character in pale blue so the audience senses that. Interesting stuff!


Blue

·      Pale blue is passivity and powerlessness. It is also associated with the ambiguous. In a blue environment, people become passive and introspective. A colour to think but not act (Hamlet). Story about a Notre Dame football coach who painted the visitors locker room blue and his own team’s red to fire them up. Won every home game season after season.
·      Some days are pale blue grey when you don’t feel like doing anything. Perfect colour choice for a character who is about to change from passive to active.
·      Steel blue and dark indigo are the colours most associated with intellect and least associated with sensual.
·      Blue-green/turquoise inspires openness and interaction – people lose track of time – perfect for friends having fun when they make a connection
·      Blues are statically people’s favourite colour, because people think of it in different ways. It is important to test blues on your audience.
·      Bright and bold blue (royal blue) can denote power

·      When we see horrible actions take place in a blue atmosphere, we can identify with the helplessness of the victims

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